/* ==========================================================================
   Maxelik, page « Améliorer ma rentabilité » : s'appuie sur image-de-marque.css
   et ventes.css, n'ajoute que ses illustrations propres
   ========================================================================== */
.rt-hero-bg{object-position:60% 55%}

/* coût par demande qui baisse sur six mois */
.rt-cpa{position:relative;justify-self:end;width:100%;max-width:400px;padding:18px;border-radius:var(--r);background:#fff;color:var(--ink);box-shadow:0 50px 100px -40px rgba(0,0,0,.85)}
.rt-cpa::before{content:"";position:absolute;inset:-2px;z-index:-1;border-radius:inherit;background:conic-gradient(from var(--ang,0deg),#0083FF,#00BAFF,transparent 40%,transparent 60%,#0083FF);animation:imSpin 6s linear infinite;filter:blur(12px);opacity:.65}
.rt-cpa-h{display:flex;align-items:baseline;justify-content:space-between;font-weight:900;color:var(--slate)}
.rt-cpa-h span{font-size:.76rem;font-weight:700;color:var(--gray)}
.rt-cpa-g{display:grid;grid-template-columns:repeat(6,1fr);grid-template-rows:100%;align-items:end;gap:8px;height:150px;margin-top:14px;padding:0 4px 22px;border-bottom:1px solid #e3eaef;background:repeating-linear-gradient(0deg,transparent 0 29px,#eef3f7 29px 30px)}
.rt-cpa-g i{position:relative;height:var(--h);border-radius:var(--r) var(--r) 0 0;background:linear-gradient(180deg,#9cc8ef,#5fa6e6);transform-origin:50% 100%}
.rt-cpa-g i.me{background:var(--grad);box-shadow:0 10px 20px -8px rgba(0,131,255,.8)}
.rt-cpa-g b{position:absolute;left:50%;bottom:-20px;translate:-50% 0;font-size:.62rem;font-weight:800;color:var(--gray);white-space:nowrap}
html.js .rt-cpa-g i{transform:scaleY(0);animation:rtGrow .8s var(--ease) forwards}
html.js .rt-cpa-g i:nth-child(2){animation-delay:.15s}html.js .rt-cpa-g i:nth-child(3){animation-delay:.3s}html.js .rt-cpa-g i:nth-child(4){animation-delay:.45s}html.js .rt-cpa-g i:nth-child(5){animation-delay:.6s}html.js .rt-cpa-g i:nth-child(6){animation-delay:.75s}
@keyframes rtGrow{to{transform:none}}
.rt-cpa-l{list-style:none;margin:14px 0 0;padding:0;display:grid;gap:6px}
.rt-cpa-l li{display:flex;align-items:center;justify-content:space-between;padding:8px 12px;border-radius:var(--r);background:#f6f9fb;font-size:.84rem;font-weight:700;color:var(--slate)}
.rt-cpa-l em{display:grid;place-items:center;width:20px;height:20px;border-radius:50%;background:#1f9d5a;color:#fff;font-style:normal;font-size:.7rem}
@media (prefers-reduced-motion:reduce){html.js .rt-cpa-g i{animation:none;transform:none}.rt-cpa::before{animation:none}}

/* six fuites de budget */
.rt-fu{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:1px;border-radius:var(--r);overflow:hidden;background:#e3eaef}
.rt-fu li{position:relative;padding:28px 26px 30px;background:#fff;transition:background-color .35s}
.rt-fu li::after{content:"";position:absolute;left:26px;right:26px;bottom:0;height:3px;background:var(--grad);transform:scaleX(0);transform-origin:0 50%;transition:transform .45s var(--ease)}
.rt-fu li:hover{background:#f7fbff}
.rt-fu li:hover::after{transform:none}
.rt-fu-n{display:inline-grid;place-items:center;min-width:44px;height:30px;padding:0 10px;border-radius:999px;background:#fdecec;color:#b42318;font-size:.8rem;font-weight:900}
.rt-fu h3{margin-top:14px;font-size:1.08rem}
.rt-fu p{margin-top:6px;color:var(--ink-2);font-size:.94rem}

/* tableau des leviers */
.rt-lev-s{background:linear-gradient(180deg,#eef6ff 0%,#f7fbff 100%)}
.rt-tab{border-radius:var(--r);overflow:hidden;background:#fff;box-shadow:0 40px 70px -50px rgba(0,83,170,.55)}
.rt-tr{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,1.3fr) minmax(0,.8fr);gap:20px;align-items:center;padding:14px 22px;border-top:1px solid #eef3f7;transition:background-color .3s}
.rt-tr:not(.rt-th):hover{background:#f6faff}
.rt-th{border-top:0;background:var(--slate);color:#fff;font-size:.78rem;font-weight:900;letter-spacing:.06em;text-transform:uppercase}
.rt-tr>span:first-child{display:flex;align-items:center;gap:12px}
.rt-tr .ico{flex:none;width:34px;height:34px;color:var(--slate)}
.rt-tr b{color:var(--slate);font-weight:900}
.rt-tr b a{color:inherit;text-decoration:none;background:linear-gradient(var(--blue),var(--blue)) 0 100%/0 2px no-repeat;transition:background-size .3s}
.rt-tr b a:hover{background-size:100% 2px;color:var(--blue)}
.rt-tr>span:nth-child(2){color:var(--ink-2);font-size:.95rem}
.rt-tr em{display:inline-block;padding:4px 11px;border-radius:999px;font-style:normal;font-size:.78rem;font-weight:900}
.rt-tr em.q,.rt-leg i.q{background:#e8f8ef;color:#13623a}
.rt-tr em.m,.rt-leg i.m{background:#fff4dc;color:#7a5200}
.rt-tr em.l,.rt-leg i.l{background:var(--soft-b);color:var(--blue)}
.rt-leg{display:flex;flex-wrap:wrap;gap:8px 22px;margin-top:14px;font-size:.86rem;color:var(--ink-2)}
.rt-leg span{display:inline-flex;align-items:center;gap:8px}
.rt-leg i{display:inline-block;width:14px;height:14px;border-radius:50%}
.rt-leg i.q{background:#1f9d5a}.rt-leg i.m{background:#e0a100}.rt-leg i.l{background:var(--blue)}

/* extrait d'audit Google Ads */
.rt-rep{padding:20px;border-radius:var(--r);background:#fff;color:var(--ink-2);box-shadow:0 40px 70px -36px rgba(0,0,0,.85)}
.rt-rep-h{display:flex;align-items:center;justify-content:space-between}
.rt-rep-h b{color:var(--slate);font-size:1.05rem}
.rt-rep-h span{font-size:.76rem;font-weight:800;color:var(--gray)}
.rt-rep ul{list-style:none;margin:12px 0 0;padding:0;display:grid;gap:6px}
.rt-rep li{display:flex;align-items:center;justify-content:space-between;gap:10px;padding:9px 12px;border-radius:var(--r);background:#f6f9fb;font-size:.86rem;font-weight:700;color:var(--slate)}
.rt-rep li em{flex:none;padding:3px 9px;border-radius:999px;font-style:normal;font-size:.72rem;font-weight:900;background:#fdecec;color:#b42318}
.rt-rep li em.ok{background:#e8f8ef;color:#13623a}
.rt-rep li.x span{text-decoration:line-through;text-decoration-color:#d9534f;color:var(--gray)}
html.js .rt-rep.rv li.x span{text-decoration-color:transparent;transition:text-decoration-color .4s .9s}
html.js .rt-rep.rv.is-in li.x span{text-decoration-color:#d9534f}
.rt-rep-f{display:flex;align-items:center;gap:8px;margin-top:12px;font-size:.86rem;font-weight:800;color:#13623a}
.rt-rep-f span{display:grid;place-items:center;width:20px;height:20px;border-radius:50%;background:#1f9d5a;color:#fff;font-size:.72rem}

/* symbole Maxelik en filigrane, comme sur la page ventes */
.im-meth-s::after{content:"";position:absolute;z-index:-1;right:-4%;top:50%;width:min(620px,48vw);aspect-ratio:1;translate:0 -50%;background:url("img/maxelik-symbole.svg") no-repeat center/contain;opacity:.07;pointer-events:none}

@media (max-width:1100px){.rt-fu{grid-template-columns:1fr 1fr}}
@media (max-width:900px){.rt-cpa{justify-self:start}}
@media (max-width:760px){.rt-tr{grid-template-columns:1fr;gap:6px}.rt-th{display:none}}
@media (max-width:640px){.rt-cpa{display:none}.rt-fu{grid-template-columns:1fr}}

/* ce que vous recevez de l'audit Google Ads */
.rt-liv{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);gap:18px;margin-top:clamp(28px,3vw,40px)}
.rt-liv-t{display:flex;flex-direction:column;align-items:flex-start;gap:12px;padding:26px;border-radius:var(--r);background:rgba(255,255,255,.08);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px)}
.rt-liv-t .k{font-size:.76rem;font-weight:900;letter-spacing:.08em;text-transform:uppercase;color:#7fd8ff}
.rt-liv-t .h{font-size:1.35rem;font-weight:900;color:#fff}
.rt-liv-t p:not(.k):not(.h){color:#cfdbe1;font-size:.96rem}
.rt-liv-l{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:12px}
.rt-liv-l li{display:grid;grid-template-columns:40px minmax(0,1fr);gap:12px;align-items:start;padding:18px;border-radius:var(--r);background:#fff;color:var(--ink-2);font-size:.9rem;line-height:1.5;box-shadow:0 30px 50px -34px rgba(0,0,0,.8)}
.rt-liv-l .ico{width:38px;height:38px;color:var(--slate)}
.rt-liv-l b{display:block;color:var(--slate);font-size:.98rem}
@media (max-width:1000px){.rt-liv{grid-template-columns:1fr}}
@media (max-width:640px){.rt-liv-l{grid-template-columns:1fr}}